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Articles of Interest...      Go to: How to Write an E-Mail Invitation

As we all know, the Internet has presented a whole new medium in which to gather the public's opinion. You may have heard many things about Internet research, such as it's cheaper, faster, less reliable, less "rich" in content, etc. I have put together here some of my findings, observations and FAQ's (frequently asked questions from customers) regarding market research on the Internet as a guide to those about to start on Internet marketing research projects.

Traditional Telephone Surveys versus Web Based Surveys

Pluses & Minuses of Internet Research

About Return rates for Email Studies and Web-based Surveys

Pointers for Conducting a Web Based Survey


Download Guidelines For Online & E-Mail Surveys PDF File

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